2025 Sports Business Awards: Tech winners unveiled

SBJ Tech Awards 2025
Lap of Legends, the real-versus-virtual F1 race that pitted Logan Sargeant against six virtual competitors, took home two awards — including the coveted Sports Technology of the Year award. Marc Bryan-Brown

SBJ Tech Week began yesterday in New York City with the third annual Sports Business Awards: Tech at the Hard Rock Hotel. Lap of Legends, the real-versus-virtual F1 race that pitted Logan Sargeant against six virtual competitors, took home two awards — including the coveted Sports Technology of the Year award.

Below is the full list of winners from last night:

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